“Pop Dreams” 2012 – Multi-Award Winner!

Here is a Harkins “HDN” to play on their digital network at Harkins Theatres.   The agency won 2 Silver Telly Awards in 2011 for this spot.  One for “Video/Marketing Sales” and one for “Use of Animation.”  We also won a Platinum MarCom award for this spot.  I was responsible for the concept and execution.  I used Turbo Squid for some of the concession stand models but I had to do a lot of rebuilding and optimizing for Maya.  I had to create the cup, cup rig, animation, shading, lighting and staging, rendering, compositing, and the edit.   The cup design is by our graphic artists at the agency.  Thanks for watching!

This spot was produced by us for Harkins Theatres. They wanted to cross advertise their loyalty cups with their soda flavor selection.

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